Master in Business Administration, Marketing and Management (one year)

General

Program Description

The purpose of the Marketing and Management programme is to give students advanced knowledge in areas suitable for qualified positions in marketing, sales, or communication departments in firms and organisations.

The programme focuses on firms and other organisations and their relationships with customers and suppliers. Leadership, communication, consumer behaviour and marketing in networks are central themes during the first semester. The second semester begins with two courses on methodology. The programme ends with a written master thesis in the area of marketing and management.

The programme is a one-year higher education course based on previous studies corresponding to a bachelor degree with a specialization in marketing and management.

Entry requirements

The degree of Bachelor (at least 180 credits) with 90 Higher Education Credits in Business Administration or corresponding education.

Proven language proficiency in English (English course B/English 6), for example, shown from one of the following international English tests:

  • TOEFL with a minimum score of 575 on a paper-based test and not below 4.5 on the TWE
  • TOEFL with a minimum score of 90 on internet-based test and not below 20 on the TWE
  • IELTS Academic Training with a minimum overall score of 6.5 and a minimum score on the specific parts of at least 5.5.

Title of qualification

Degree of Master of Arts/Science (60 credits) Magisterexamen med huvudområdet företagsekonomi translated into Degree of Master of Science (60 credits) with a major in Business Administration

Last updated Jan 2018

About the School

Mid Sweden University Geographically, Mid Sweden University is located in the middle of Sweden, right at the heart of Northern Europe. It is a young university, but its roots go back more than 150 ye ... Read More

Mid Sweden University Geographically, Mid Sweden University is located in the middle of Sweden, right at the heart of Northern Europe. It is a young university, but its roots go back more than 150 years. As early as in 1842, in the same year as the elementary school was established in Sweden, the decision was taken to place a teachers’ education college in Härnösand. Teacher’s education is still highly values at Mid Sweden University and today, Mid Sweden University has two campuses, Sundsvall and Östersund, with approximately 15 000 students. Around 50 percent are campus students, while the rest engage in distance studies via net based courses and programmes. Every year students from all over the world come to study at Mid Sweden University, and we firmly believe that the international element of any education is a measurement of quality. We have partnerships with a number of universities around the world for the exchange of students and staff. We offer courses for international students at all two campuses. Read less
Östersund , Sundsvall + 1 More Less